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Medion AG Becomes Sahara Force India Official Team Partner
Good news for Sahara Force India: existing sponsor Medion AG has upgraded its deal to become an Official Team Partner for the 2013 season. Medion, a long-term supporter of the team, will use the...
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Sahara Force India Fields Two Brits for FP1 Run Friday at British Grand Prix
2013 -Sahara Force India is doing a canny bit of drumming up its fanbase at the British Grand Prix at Silverstone this weekend, by pairing its British driver Paul di Resta with another Brit, Force...
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Sahara Force India Sponsor TW Steel Launches Team Watch Collection
2013 – Famed for oversized watches, Sahara Force India “Official Timing Partner” sponsor TW Steel has today launched at team watch collection at the British Grand Prix at Silverstone. a team watch...
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Sahara Force India’s Shoe Sponsor Chatham Launches Branded Team Shoe
UK deck shoe brand Chatham, which is “official supplier of team footwear” sponsor of Sahara Force India, has launched a new exclusive limited edition CSFI 01 Sahara Force India branded shoe, as worn by...
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Gatorade Joins Sahara Force India Sponsors
2014 – PepsiCo’s fourth largest global brand Gatorade has joined Sahara Force India‘s roster of sponsors. It’s the latest energy drinks brand to join Formula 1, with Red Bull (obviously!), Mercedes‘...
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TW Steel Launches #BIGTIME Australian GP Preview
Sahara Force India official watch sponsor, TW Steel, has launched a preview video of the Australian Grand Prix featuring drivers Nico Hulkenberg and Sergio Perez, combined with a Facebook competition...
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Sponsor Spotlight: Chatham (Sahara Force India)
Some of the best business deals happen easily: A Sahara Force India Formula 1 sponsorship manager was looking for a team shoewear partner, googled “travel shoes”, and found Chatham. She called up Phil...
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Perez Lures Mexican Sponsors To Sahara Force India
Sahara Force India‘s new recruit, Mexican driver Sergio Perez has lured a couple of Mexican sponsors to the fold: Consorcio Aristos and FICREA. Netherlands shock absorber specialist KONI also joins the...
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Sahara Force India Lands Major Partner: Auden McKenzie
2014 – Sahara Force India has secured a major new sponsorship: the international pharmaceutical group Auden Mckenzie. Auden Mckenzie’s branding will be on the team’s VJM07 cars, and on team clothing...
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Smirnoff Joins Sahara Force India Sponsors
It’s great to see another famous brand joining the ranks of Formula One sponsors. Premium vodka brand Smirnoff is the latest sponsor to join the Sahara Force India Formula One Team, with, it claims, “a...
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